Adding magic to
the Visual Suite

For this season of our brand campaign, the workplace
is our playground. What will you design today? is an
invitation to love your work, and feel pride in what you
design.

US Brand Campaign

A long format piece to introduce the Canva Dream Team, with a new teammate
and new tricks up their sleeve from Canva's Visual Worksuite.

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30" Streaming TVCs

Our Dream Team

is back, ready to
wow at work.

A 30 second TVC showcasing the entire Visual Worksuite.

This 30 second TVC shows how easily you can go from a visual Doc to an on-brand Canva Presentation, in a few clicks.

Introducing Canva's Visual Worksuite

Docs to Decks

This TVC features Canva community member, Roger Coles, to inject some fun into our team's workflow.

Wow at Work

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15" Streaming TVCs

One team.

Seven products.


Seven 15 second TVCs, each showcasing one
of Canva's Visual Worksuite products through
the lens of our characters, plus the ease and
magic of designing with Canva.

Presentations

Whiteboards

Social media

Docs

Videos

Websites

Print

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15" Social Videos

The power of
Canva, at play on
social.

These Paid Social 15 second edits leverage the best of
our TVCs, and are made to perform in a sound-off,
social environment.

Canva logo up front and bold typography, showcasing the key product benefits.

Meta and LinkedIn

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TikTok

We flex our brand voice with
plenty of playfulness for
TikTok, to tell the story of
our magic features.

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Streaming Audio

Our best audio
ads in ears.

Three 30 second streaming audio ads showcase the
magic of Magic Write and the entire Visual Worksuite.

Written by Magic Write

We put Magic Write to the test, by making it write a streaming audio ad for us.

And it delivered.



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Wow at work

We got Canva-super-fan and social-media-sensation, Roger Coles, to lend his voice to the campaign.


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Anything

We demonstrated how people can design anything, easily, with Canva.


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Digital display

Beautiful banners.

Hard-working, nice-looking, digital display ads.

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OOH

Gratitude through
the eyes of our
community.

A little gratitude goes a long way, so we decided to
showcase Canva Visual Suite by teaming up with our
community. Chelsea's gratitude Whiteboard and
Sofiya's Personal Website was selected to showcase
on our San Fransisco billboards.

We acknowledge Aboriginal & Torres Strait Islander peoples as the traditional custodians of country throughout Australia. Our Sydney studio sits on the lands of the Gadigal people of the Eora Nation and we pay our respects to their elders past, present, and emerging. Canva is a proudly and intentionally inclusive company and supporter of the LGBTIQ+ community.